stay focused! issue january 2006
konzentriert auf eine taste
als industrial designer gestalten wir das optische und haptische erlebnis, als interaction designer das produkterlebnis. wir haben ohne änderung der hardware die bedienung des sagem/philips faxgerätes »magic3« vereinfacht: durch interaction design.
pressetext: pdf mit 32kb, rtf mit 4kb, word-doc mit 28kb
pressematerial: 2 flowcharts, 1 hochauflösendes photo [2.3mb, zipped pdfs and jpg]
stay focused! issue november 2005
die formensprache seiner produkte prägt das erscheinungsbild und das image eines unternehmens. wird sie konsequent umgesetzt, wird der absender unverwechselbar und leicht wieder erkannt.
design is the motor of economic growth
the creative but pragmatic approach of the designer is kind of a role model to the next generation of managers. 'business design' is the current trend, established by renowed schools like the rotman school at the university of toronto. management as design is the next success factor. GP wrote a white paper about using design as effective strategic tool, not only for the development of brands but also of companies as a whole.
the GPbrochure
if you want a short summary of GP, and an overview of the excellence in design by GP download this slim brochure. it's written in german and english.
press coverage
sabrina sciama of auto&design reports about the shape of sound, about the high-end-hifi loudspeaker series GP designed for vienna acoustics:
»one fascinating example is offered by GP, the viennese design operation whose stated mission is 'to transform anonymous mass market goods into products of character'.«
the german magazine 'plugged' reported in their 04/2003 issue about the vienna acoustics loudspeaker, too:
»this ist the art of loudspeaker building — you never thought aluminum could be that beautifull.«
designed in 1996. in 1998 on display at the expo sevilla. then it traveled round the world and has been exposed in several countries, now back in vienna. the 'falter-halter', a news paper holder for viennese city newspaper 'falter', is now part of the design collection of the museum of applied arts in vienna.

